VidShortify (“we”, “us”, “our”) collects and uses personal information to operate the platform, generate automated short-form videos, enhance user experience, and fulfil service requests. We comply with applicable privacy laws, including the Australian Privacy Principles and GDPR where relevant.
Data We Collect
- Identity & Contact Information: Name, email address, organisation (when provided).
- Content Inputs: Uploaded videos, audio files, images, scripts, prompts, preferences, and other content required to generate videos.
- Usage Data: IP address, device/browser details, session logs, activity data, and interaction history within the product.
- Cookies & Tracking Technologies: Used for analytics, authentication, and improving performance. See our Cookie Policy for details.
Purpose of Processing
We use personal data to:
- Provide, operate, and improve the VidShortify video-generation service
- Authenticate and manage user accounts
- Process video generation requests
- Respond to support enquiries
- Personalise content, recommendations, and communication
- Monitor security, detect fraud, and prevent misuse
- Analyse usage to enhance product performance
Legal Basis (GDPR – where applicable)
For users in the EU/UK/EEA, our processing is based on:
- Consent: analytics, marketing, optional cookies
- Performance of a Contract: providing video generation and account services
- Legitimate Interests: service improvement, security, troubleshooting—balanced with user rights
Sharing & Disclosure
We do not sell personal data.
We may share data with:
- Service Providers: hosting, analytics, cloud storage, payment processors—strictly under contractual obligations
- Legal Authorities: where required by law
- Business Transfers: if VidShortify undergoes a merger, acquisition, or similar event (with prior notice where required)
Data Retention
We retain personal data only as long as necessary to:
- Provide services
- Meet legal obligations
- Resolve disputes
- Maintain secure backups
Users may request deletion at any time.
Your Rights
Depending on your jurisdiction, you may:
- Access, correct, or delete your information
- Restrict or object to certain processing
- Withdraw consent for optional processing (e.g., marketing)
- Request a portable copy of your data
- Lodge a complaint with a data protection authority (for GDPR regions)
International Transfers
Your data may be stored or processed in countries outside your own.
Where GDPR applies, we use appropriate safeguards such as:
- Standard Contractual Clauses (SCCs)
- Equivalent protective measures
Changes to This Policy
We may update this Privacy Policy occasionally. Material changes will be posted here with an updated date.